Artificial plants and change

During the period of Christmas, people think of Jesus and the place where Jesus was said to have suffered and ascended to heaven: Jerusalem, the most representative city in Israel, and even think of changes.

All things in the world are inextricably linked. Jerusalem has a history of more than 3000 years and is an unpredictable ancient city. Suddenly we found that this ancient city and artificial plants are very similar, both have a feature,That is called change.

1、 What is change?

Change refers to the new situation of people or things, or being replaced by other things. The only constant in the world is change.

Our company's main products of artificial plants have been changed many times, such as the early mountain flower: ball chrysanthemum, the rose with 16 layers of knife mold, the green plastic plants, and now the artificial trees and UV protected and fire retardant  products. Time goes by, the popular products of artificial plants are constantly changing.

2、 What changes have taken place in our artificial plants?

(1) Change of product type.

Because of the continuous change of the market, the labor cost is higher and higher, the requirements of environmental protection are higher and higher, and customers can accept the limited price of products. As a  artificial plant supplier, our products change from artificial flowers to plastic greenery plants. There are many styles and colors of artificial flowers, so it's very difficult to make good products in this market. However, there are relatively few styles and color changes of plastic greenery plants. On the contrary, we can concentrate on making a good product and have great achievements.

(2).The change of efficiency and labor cost.

The company used to input product information by many people, which was time-consuming and laborious. Now the procedure is simplified and the staffs are reduced, so that the staff can devote more energy to customer service, thus reducing the labor cost.

(3).Change of process.

A. Now, the process of mixing is added to make the color of the product more uniform and lasting. The process of sunscreen is added to make the artificial plants stay outdoors for two to five years.

B. In the past, large-scale manual production has been transformed into mass mechanical production. For example, in the past, plastic parts were made by hand, but now they are made by automatic blowers. This not only saves labor, but also makes the process more refined.

C. From artificial dyeing in the past to 3D printing now, more complex patterns and colors can be made.

(4). Changes in sales channels.

In the past, the marketing activities are through offline exhibitions (such as Canton Fair). In 2020, due to the outbreak of the epidemic, offline exhibitions are cancelled, and we will turn to online exhibitions and online platforms, such as Facebook and Youtube etc, and we have to increase traffic through SEO.

(5). Change of materials.

In the past, ordinary plastic, iron wire and cloth were used as materials. Now, plastic with UV effect or fireproof effect, iron wire of stainless steel and cloth with fireproof and sunscreen effect are used instead.

3、 What is the development trend of artificial plant in the future?

(1). Products should not be too single, but diversified.

(2) Material of product is from partial natural to all artificial.

(3).From indoor decoration to outdoor decoration.

4、 How to adapt to the changes of fake plant market?

(1). Design and establish the specific development goals of their own enterprises.

Take our company as an example, we will make careful layout, work hard in materials, strive to make all greenery plastic plants into fireproof or sunscreen products in the next Canton Fair, instead of low-cost products, and adhere to the high class line with quality requirements.

Take sample No. 51423 (pepper leaf ball tree basin) as an example, the trunk is made of HDPE, and the branches are also made of plastic, which can be made into fireproof or UV protected (as shown in the figure below).

(2). Products should be innovative, avoid homogenization, and they gradually transit from simple imitation to independent research and development.

5、 How to innovate and develop products independently?

(1). Collect customers' market demands.

To meet the needs of customers can reflect the value of products, we usually should be good at collecting customer demand information in the interaction with customers, to lay a good foundation for the development of new products.

(2).Actively participate in the fair.

The purpose of participating in the fair is not only to increase orders, but also to obtain information about new products and new fashions, and to maintain corporate image and accumulate data for developing new products.

From King David and Solomon in the state of Israel to Nebuchadnezzar in the new Babylonian kingdom, and to the great emperor Cyrus in the Persian Empire, Jerusalem has changed its ownership many times. Similarly, artificial plants have also been updated and iterated in the baptism of the market. Competition is a silent and passionate music. It promotes products to be better and better. Only by firmly grasping innovation and taking the initiative to become friends of change, can it play a gorgeous movement in the competition!